The Dopamine Effect: Teens and Short-Form Content
There is a silent war happening in a teenager’s pocket. It is not really about the content, the laughing at dances, memes, and clever skits, rather it is about how they are consuming it. TikTok, Instagram Reels, YouTube Shorts are about 15 to 60 second videos designed for dopamine response. As they scroll endlessly through […]
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